Muvi Cinemas: Data Driven Environment using Looker & BigQuery

We helped Muvi unlock the full potential of their data by creating Key Performance Indicators using Looker & LookML. We organized training with seamless preparation & execution. We worked on Change Management to ensure all the users adapt to change.

The challenge

The cinema industry was already well-capitalized by leading companies in the sector who held the highest market shares. Muvi Cinemas needed to think outside the box to realize its vision and keep up with the competition. It was clear that a next-generation data platform with near real-time data analysis capabilities was paramount that would ingest data from all their data sources.

The solution

We created a single source of truth for reporting and BI needs allowing them to develop more complex analytical use cases for forecasting and prediction under Looker. BigQuery was used for Data warehousing with Fivetran for the data pipes and Extract Transform Load along with tools to integrate with existing data sources in near real-time or batches. Looker was used for BI and data governance.

The result

Looker is helping Muvi Cinemas to get the insights and BigQuery allows the loading of tons of data in a matter of seconds. With Looker, they are maintaining the data accuracy, allowing only authorized people access to the data and avoiding human mistakes with the help of alerts and other functionalities. The full solution made them increase their revenue with data driven decisions.